THE 2009 TOSHIBA LCD TV SERIES - MORE SERIES, MORE FEATURES, MORE OPPORTUNITIESToshiba America Consumer Products, L.L.C. ("Toshiba"), a market leader in LCD TVs, announced today that the company is taking a quantum leap with its highly-acclaimed REGZA line. Across the entire 2009 new REGZA line-up Toshiba is offering consumers state-of-the-art cosmetics, premium picture quality and next generation connectivity to further its leadership in the LCD market.
This year Toshiba is taking LCD to a whole new level. Typically manufacturers add just a few new technologies with each new generation of products, but in 2009 Toshiba breaks new barriers by adding more innovations than ever before. Some of the new features added to the new REGZA line-up include:
+ Stunning Deep Lagoon™ Infinity Flush Front Cosmetic Design
+ Resolution+ super resolution technology
+ ClearScan 240™ advanced frame rate technology
+ CrystalCoat™ high contrast screen coating
+ FocaLight™ LED Backlight with local dimming
+ InstaPort™ for faster HDMI switching
+ USB Port
+ SD Card Slot
+ Dolby® Volume
+ Audyssey EQ
TOSHIBAS NEW REGZA LINEAV600 Series - 720p HD - Small Sizes, Big FeaturesAV600 Series:Toshiba 19LV610UToshiba 19LV611UToshiba 22LV611UToshibas AV600 series packs a powerful punch in a small package. These sets are offered in 19-inch and 22-inch screen sizes (measured diagonally) in a new high-gloss black cosmetic design, and are a great choice for consumers looking to replace old analog sets to prepare for the upcoming digital TV transition.
AV600 models feature DynaLight™ dynamic backlight control for deeper black levels and two HDMI™ digital inputs for simple high quality connection to cable/satellite boxes, DVD players and more. These models also include a PC Input for use as a PC monitor or gaming TV, and unlike other smaller TVs they also feature Gaming Mode to shorten the signal to screen time for faster game controller response. Plus, all Toshiba 2009 TV models will meet ENERGY STAR® 3.0 certifications.
RV525 - 1080p Full HDRV525 Series:Toshiba 40RV525RToshiba 46RV525RStepping to 1080p Full HD is the Toshiba RV525 Series. Also shipping now and continuing throughout 2009, these models have 3 HDMI digital inputs with REGZA-LINK® (HDMI CEC) and a High-Res PC Input. Available in 40-inch and 46-inch screen sizes (measured diagonally), this series also adds QSound® for enhanced audio quality.
REGZA XV645 Series - REGZA Engine, ClearFrame™ 120Hz, and Bottom Deep Lagoon™ DesignREGZA XV645 Series:Toshiba 40XV645UToshiba 46XV645UToshiba 52XV645UToshibas REGZA line is powered by Toshibas PixelPure® 5G 14 Bit internal digital video processing, the heart of the REGZA engine. All REGZA models also include Resolution+ super resolution technology, the soul of the REGZA engine, to upconvert and enhance 480i/480p and even 720p signals to create increased detail so everything will feel like HD.
The XV645 series is available in 40-inch, 46-inch and 52-inch screen sizes (measured diagonally), and includes ClearFrame 120Hz technology for clearer fast motion video, as well as AutoView™, which automatically sets picture settings based on the incoming video signal and ambient room light. This series includes three HDMI digital inputs with enhanced REGZA-LINK (HDMI-CEC) and a high-resolution PC input. Cosmetically, this series features Toshibas new Bottom Deep Lagoon design with invisible speakers. Inspired by nature, this design provides a three dimensional feeling to a clean, flat design.
REGZA ZV650 Series - An All-New Level with ClearScan 240™, CrystalCoat™, Dolby® Volume, and Next Gen Connectivity REGZA ZV650 Series:Toshiba 42ZV650UToshiba 47ZV650UToshiba 55ZV650UThe REGZA ZV650 series is available in 42-inch, 47-inch and new 55-inch screen sizes (measured respectively at 42, 47 and 54.6-inches diagonally) and adds ClearScan 240, which combines a 120Hz frame rate with new Backlight Scanning Technology to create a 240Hz effect for an all new level of picture clarity with fast motion video. For improved sound, the ZV650 series also adds Dolby Volume, which eliminates annoying, inconsistent volume levels from commercials or when changing channels. Connectivity is also taken to an all new level with four HDMI digital inputs that have enhanced REGZA-LINK (HDMI-CEC), and InstaPort™ for faster HDMI switching. To allow playback of downloaded content, this line also adds a USB Port allowing consumers to watch their JPEG pictures, MPEG-1 & 2 video or even DivX® video and listen to MP3 audio. There is also an SD Card Slot that allows easy viewing of JPEG digital pictures by simply taking the memory card from the camera and placing it in the TV.
Cosmetically, this series features the Full Deep Lagoon Design with invisible speakers.
REGZA SV670 Series - FocaLight™ LED Backlight with Local Dimming and Stunning Infinity Flush Front™ Design REGZA SV670 Series:Toshiba 46SV670UToshiba 55SV670UAvailable in 46-inch and 55-inch screen sizes (measured respectively at 46 and 54.6-inches diagonally), this state-of-the-art series adds FocaLight LED Backlight with Local Dimming. Unlike simple edge LED, FocaLight offers a full LED matrix for enhanced brightness uniformity. Even more important is the local dimming, which creates significantly higher dynamic contrast, as blacks are blacker without reducing the peak white brightness.
The ultimate in cosmetic design, this series features Toshibas Deep Lagoon process behind the new Infinity Flush Front. Inspired by an infinity pool, this design uses a solid sheet of anti-reflective glass across the entire front of the TV. The stunning appearance of the SV670 will set a new standard in LCD TV design.
“REGZA is already premium LCD TV, and consumer reaction has been beyond our expectations," said Scott Ramirez, VP Marketing for Toshiba America Consumer Products. "However, in 2009 we are truly taking REGZA to the next level by making a quantum leap in picture quality, new next gen connectivity and now industry leading cosmetic design. Whether you have seen a REGZA or not, you need to see the new REGZA."
